From 1 to 100 agents — without changing systems
You start on your own and grow in the same system. The hierarchy, permissions, enquiry distribution and per-agent reports are built in from day one — you switch them on when the time comes.
How the system grows with you
The same data from the first agent to the hundredth. Only the plan changes.
On your own — Starter
Unlimited listings, a CRM for contacts and enquiries, publishing to 10+ portals. €15 a month excluding VAT.
A small team — up to 10
With a fourth agent or a second office the plan moves to Core on its own. Permissions by role, shared contacts and enquiry distribution.
Teams — 10 to 50 people
Managers with teams: everyone sees their own people, and the hierarchy has no limit on levels. Offices, per-agent reports, lost deals with a reason.
A network — 50 to 100 and more
Several offices in one database, projects and buildings on Pro, Enterprise on a dedicated server — with onboarding, training and an SLA.
What it costs at every size
You pay per agent, per month. Amounts exclude VAT. There is no setup fee, and moving your data over is free.
| Agents | Starter · €15 | Core · €22 | Pro · €32 |
|---|---|---|---|
| 1 | €15 | €22 | €32 |
| 3 | €45 | €66 | €96 |
| 5 | — | €110 | €160 |
| 10 | — | €220 | €320 |
| 25 | — | €550 | €800 |
| 50 | — | €1,100 | €1,600 |
| 100 | — | €2,200 | €3,200 |
- Starter is for one office and up to 3 agents; with a fourth agent or a second office the plan moves to Core.
- Core has no limit on offices or agents. Pro adds projects and buildings, 360° tours, a 3D map, a double AI allowance and photo staging.
- Add-ons: AI chatbot — €50 a month; connecting AI assistants (MCP) on Core — €30 a month, included in Pro.
- Pay a year in advance and you pay for 10 months instead of 12 — Core comes to €220 per agent per year.
- Enterprise — a dedicated server for the agency alone, by quote.
What the manager sees
Reports by person, not by gut feeling — and every manager sees only their own team.
A table for every agent
Active listings and searches, listings added, sold and rented, tasks — for every person on the team.
Activity
Viewings, meetings and calls, lost deals and success rate — deals against deals plus lost ones.
Lost deals with a reason
When archiving, the system asks why: a deal without us, the client gave up, no answer. You also see the turnover missed.
Enquiry distribution
Manual or automatic in turn: online agents first, 10 minutes to accept, otherwise it goes to a colleague. It distributes at night too.
Commission per deal
The seller’s and buyer’s percentage, the other agency and the external agent with their commission — for every deal.
270 separate permissions
Roles with permission groups and individual exceptions — in one grid with 14 sections.
Goals that count themselves
Set a goal for a person, group or office — everyone sees how far along they are on their dashboard, and every number opens up to the records behind it. Open a tile or “Manage”.
- September 2026locked5 of 6 goals met
- August 2026locked4 of 6 goals met
- July 2026locked6 of 6 goals met
After the period ends there are 3 days for late entries, then it locks — a record deleted later doesn’t rewrite history.
It holds up with a large database
Measured, not promised.
A list of over 50,000 listings loads in 1.4 milliseconds from cache and in 369 milliseconds without it.
Managers over managers — no limit. Everyone sees the people below them.
for an agent to accept an enquiry while online — otherwise it moves to a colleague.
Client searches are also matched against other agencies’ and the portals’ listings.
Frequently asked questions
Can I set goals for my agents?
Yes. You set a goal — say at least 50 calls this month or a response time under 15 minutes — for a person, group, office or the whole team, each person or shared. Everyone sees how far along they are on their dashboard, every number opens up to the records behind it, and goals repeat by themselves. A manager sets goals only for their own team.
How much does OptiEstate cost for 10 agents?
€220 a month excluding VAT on the Core plan (€22 per agent), or €320 on Pro. There is no setup fee, and moving your data over is free.
Is there a limit on agents or offices?
Not on Core or Pro. Starter is for one office and up to 3 agents; with a fourth agent or a second office the plan moves to Core on its own.
How are enquiries distributed between agents?
Manually or automatically. Automatically, an enquiry from a client who already has an agent goes to them, and the rest are handed out in turn to active agents, online ones first. The agent has 10 minutes to accept while online, otherwise it moves to a colleague; enquiries are handed out at night too.
Can a manager see only their own team?
Yes. Every manager sees their people and their records, however many levels down the hierarchy goes. The owner sees everything.
Will the system cope when the database gets large?
A list of over 50,000 listings loads in 1.4 milliseconds from cache. OptiShare matching runs over more than 200,000 listings.
Do we have to change systems as we grow?
No. Only the plan changes — the data, the people and the history stay where they are. For a large organisation there is Enterprise on a dedicated server.
Show us your agency three years from now
We will walk you through the system as the owner sees it — with one agent, with ten and with fifty. Half an hour, with your questions.